Associations: Dynamic Connections for the Profession

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From Architectural Record

This consortium also supports MCA's Metal Roofing Certification Program, which is designed to promote widespread use of appropriate metal roofing products that have met designated quality standards. Design professionals and contractors are now able to clearly differentiate quality levels of steep slope metal roofing by applying industry performance standards and identifying the most appropriate metal roofing products for specific needs.

Using Association Resources

With more than 77,000 of them out there, how do you know which association is right for you? And do you have to join to get the information you want and need? Here are some questions to ask. Remember, many of the answers can be found on the associations' web sites.

  1. Is it an educational opportunity for me? In a given year, how many conferences, seminars, and meetings does the association offer, and who attends?
  2. Do my competitors belong to this association?
  3. Does the association have something to do with my business?
  4. What type is the association (Trade, Professional, Manufacturing)?
  5. Do I want an association that is international, national, regional, statewide, or local in scope? Does the association have a local chapter?
  6. How is the association managed (association management company, paid staff, volunteers, etc.)?
  7. What are the dues and what is the total annual budget? How is it allocated?
  8. Is the membership growing?
  9. What is the association's reputation in my industry?
  10. What information do they provide on a regular basis? What publications does the association produce? How often are they published?

 

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Originally published in Architectural Record.
Originally published in June 2005

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